THIS IS DISCOVERY
WE RESEARCH IDEAS, IDENTIFY OPPORTUNITIES, AND COME UP WITH SIMPLE SOLUTIONS TO COMPLEX PROCESSES
THROUGH DISCOVERY WE OBTAIN KEY INSIGHTS TO DEVELOP STRATEGIC DIGITAL PRODUCTS
THIS IS HOW WE DO IT
IN 3 STEPS, WE DRAFT A PLAN TO DEVELOP OUR CLIENT’S PRODUCT
STEP 1
Define the project’s main ideas, goals, and focus
- We work alongside the client to determine and understand what the company’s needs are.
- We look into the client’s operating industry and we carry out a thorough analysis of the market.
- We detect and discuss possible weak points and tackle them in advance, in order to prevent unnecessary future occurrences and costs.
- We identify what features are key to achieving the business goals.
STEP 2
User profiling + UX Research
- We carry out interviews with current or future users of the platform.
- We establish who these users are, how they think, and what their actual needs are.
- We understand why and in what context the user interacts with the platform and therefore, what features it needs to offer.
- We analyze the desired user actions and prioritize key features, minimizing unnecessary steps and optimizing the overall user experience
STEP 3
User flows + Features + Wireframes
- We outline user flows to clearly define the platform’s features.
- We use wireframes to illustrate what a first version of the screens will look like.
- We present you with an MVP that includes the essential functions for a successful launch.
- We deliver a detailed budget for the entire project, along with an implementation timeline and milestone deliverables schedule.
DISCOVERY OUTCOMES
WHEN WE CONCLUDE THE DISCOVERY PROCESS, OUR CLIENTS OBTAIN:
1
USER PROFILES + USER FLOWS
By identifying users goals, behaviors, and pain points, you can tailor the product to their specific needs.
2
WIREFRAMING
Layout before detailed design. Focus on core features and not in visual details
3
PRODUCT PROTOTYPE
Use prototypes for user testing and feedback. Observe interactions and gather valuable insights on user experience.
4
FINAL FINANCIAL STATEMENT
Before dropping any line of code, know how much you'll need to invest to have the first version of your product.
DISCOVERY BENEFITS
YOU GET A COMPREHENSIVE ANALYSIS OF YOUR PROJECT AND A PREVIEW OF HOW THE FINAL PRODUCT WILL WORK AND APPEAR
Clear objectives
Ensures that all stakeholders involved understands the purpose and desired outcomes.
User research
Through user interviews and surveys, gain insights into your target audience's preferences, pain points, and behaviors.
Scope definition
Involves determining specific features, functionalities, and requirements that will be included in the first mvp.
Prototyping & Validation
Creating prototypes and mockups enables to validate your product idea with potential users before investing in development, reducing the risk of building something that doesn't meet user needs.
Project roadmap
It provides a strategic overview of the project's progression and helps ensure that all stakeholders are on the same page regarding project goals and timelines.
DISCOVERY BENEFITS
GET A PROJECT ANALYSIS AND FIRST VERSION PREVIEW, SHOWCASING VISUAL AND IMMERSIVE ASPECTS
KNOW HOW MUCH YOU’LL INVEST
USER PROFILING AND UNDERSTANDING